I hate Apple. That’s probably a statement that is both
echoed frequently and also usually done as a means of drawing aggro, but I
stand by it: I hate Apple. And yes, as I type this, I am also checking my
emails on my iPhone, so trust me when I say that I understand the hypocrisy
that can come with such a statement. From their addition to the effort of
homogenizing the entire world, rivalling Starbucks in their ubiquity, to just
the sheer audacity of their business model that ultimately only serves to
fatten wallets and landfills in equal measure and velocity. But, that’s not to
say that I’m going to let any of this filter my opinion of today’s film. I just
want to reiterate a point I made back in Citizenfour, where hatred for the original
subject shouldn’t translate to insta-hate on part of the film. I may have a
real issue with the company that hipsters rally under like beige Lemmings, but
I have enough faith in director Danny Boyle and writing legend Aaron Sorkin to
portray one of its key figures in a compelling enough fashion. This is Steve
Jobs.
